There’s some industry things that I think shakes up sales as well like with the introduction of AI and the AI content stuff people can just produce really good content Now if I you know why should I go to a content service provider? And there is good reasons why you should go to a content service provider But it does it does create a bit of a hiccup I think in sales And you know I think at the end of this I will have a positive impact on on content But in in this time it could be a bit turbulent
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